Posted by Mike McCready | March 2nd, 2015 | No responses
The World Health Organization says millions of young people around the world are at risk of hearing loss from loud music.
The UN agency said Friday that a review of data from middle- and high-income countries shows almost half of all 12 to 35-year-olds listen to unsafe levels of music on their personal audio devices or cellphones.
And about 40 percent of teens and young adults are exposed to damaging levels of sound at nightclubs, bars and sporting events.
WHO says volumes above 85 decibels for eight hours or 100 decibels for 15 minutes are unsafe.
The Geneva-based agency recommends that young people take listening breaks, use apps to limit the volume on their smartphone and consider using personal audio players for no more than one hour a day.
Mike McCready is an entrepreneur at the crossroads of music and technology. He pioneered the introduction of Hit Song Science into the music industry and followed up with Music Xray, the company he co-founded and serves as CEO. His companies have been the subject of case studies at Harvard Business School, IESE and he frequently guest speaks at many of the top business schools around the world. He helps the music industry identify high potential songs and talent and helps musicians get deals, get fans, & get better: http://musicxray.com