Posted by Mike McCready | May 19th, 2010 | No responses
Check out this article on The Huffington Post:
It covers some of the new opportunities and paths to success now open to artists in the emerging new music business landscape.
“… after years of drought, we may now be moving into the best time to be a musical act in decades, if not ever. A time when there is less incentive than ever before for any business person to prey upon the aspirations and naivety of artists and a time when artists can hire their own business teams and be off to the races.
“I am certain that we will see some very creative ways in which artists will become famous. There will be more paths to success than we’ve ever seen. I don’t claim to foresee them all but here’s one replicable way I think it can be done.”
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Mike McCready is an entrepreneur at the crossroads of music and technology. He pioneered the introduction of Hit Song Science into the music industry and followed up with Music Xray, the company he co-founded and serves as CEO. His companies have been the subject of case studies at Harvard Business School, IESE and he frequently guest speaks at many of the top business schools around the world. He helps the music industry identify high potential songs and talent and helps musicians get deals, get fans, & get better: http://musicxray.com