Posted by Mike McCready | October 21st, 2012 | No responses
Below, you can see the results of 10 completed Fan Match campaigns. Click each image to hear the song for which the campaign was run.
You will notice that each campaign acquired fans (the artists got the email address of each fan) for less than $0.70. That’s incredible value because each true fan should be worth way more than that in the first year of the relationship, let alone over the life of a career.
Learn how to find out how many potential fans we have for you and how to run a Fan Match campaign.
Mike McCready is an entrepreneur at the crossroads of music and technology. He pioneered the introduction of Hit Song Science into the music industry and followed up with Music Xray, the company he co-founded and serves as CEO. His companies have been the subject of case studies at Harvard Business School, IESE and he frequently guest speaks at many of the top business schools around the world. He helps the music industry identify high potential songs and talent and helps musicians get deals, get fans, & get better: http://musicxray.com