The Music Xray Blog
technology enhanced identification of high potential songs & talent
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Tip of the week – The Nature of Unsolicited Material

Posted by Mike McCready | April 27th, 2010 | No responses

You’ve probably seen or been told that most music companies don’t accept unsolicited material (i.e. music they did not request be sent to them). There are many reasons for this but Music Xray is helping music companies solve the problems typically associated with unsolicited music. That is why you are seeing more and more of the traditional music companies joining Music Xray.

By solving problems for music companies and other music industry professionals, Music Xray is able to solve problems for you, like “How do I stand out? How do get my music into the hands of the people who can help me?

Music Xray is a platform that enables you to interact directly with top music industry professionals and submit directly to be considered for revenue generating deals.

Don’t forget to join our LinkedIn group for a more business focused angle on all things music.

Accepting song submissions on Music Xray is easy

Posted by Mike McCready | April 23rd, 2010 | No responses

Accepting song submissions on Music Xray is easy

Whether you’re a Grammy-winning producer, a music blogger, a label or just a guy with a website, you can begin using Music Xray to accept song

submissions. With your free dropbox you have the following options:

  • Accept submissions completely free (100% free for you and your submitters).
  • Charge a submission fee.

  • Donate any percentage of your fee to charity.
  • Promote your opportunities/your dropbox on your own websites and through social networks.
  • We promote many of the new opportunities to thousands of artists (we make sure they’re real).

If you are posting songs you’ve received we have a couple different options. Like this or like this.

If you want to open a drop box click here and log in under Music Industry Professionals.

Tip of the week – Why We Use Third-Party Log-ins

Posted by Mike McCready | April 21st, 2010 | No responses

You’ve probably noticed that in order to log in to submit music we ask that you use a third-party account.

1. It is secure. When you log in using a third party account (your username and password from another service) you are not giving us your password. Essentially, you are logging-in to that third-party service and they send us a code telling us you are who you say you are. We never get to see your actual log-in details.

2. It’s fast and easy. By using a third-party log-in, you do not have to remember yet another username and password. When you change your password at Facebook (for example) that’s all you have to remember.

3. It’s the future. More and more sites are moving to this type of log-in. We don’t rule out re-introducing our own username and password system but you will start to see more and more sites around the Web moving to this type of login feature. Just look at a few of the sites around the Web that are using this system already.

One last note: Our song submission site and the song presentation packs are separate applications that require that you log in separately. We recommend that you use the same third-party account for both applications and there is even a feature in the presentation packs menu that shows you how to associate your old username and password that you’ve been using with us to a third-party account. For more information on this topic and to avoid confusion, click here.

Don’t forget to join our LinkedIn group for a more business focused angle on all things music.

Tip of the week – Getting Your Music Career to the Next Level

Posted by Mike McCready | April 13th, 2010 | No responses

Music Xray is focussed on two things.

1. Getting you and/or your songs signed.
2. Getting you the coaching / advice and feedback you can use to get to the next level.

If the first point isn’t happening for you, concentrate on the second point to learn why and then go back to trying to place your songs and get yourself signed to revenue generating deals. It’s that straight forward. There are no hidden secrets.

Don’t forget to join our LinkedIn group for a more business focused angle on all things music.

Tip of the week – Making submissions and not getting placements? We can help

Posted by Mike McCready | April 6th, 2010 | No responses

Music Xray is NOT a music placement company, a music library or a pre-screener.

Music Xray IS a platform that enables you to place your own music by facilitating direct interactions between song owners and industry decision makers.

But, if you’ve been submitting and you are not getting placements you should get some professional help. Music Xray also enables artists to interact directly with top producers, songwriters and other professionals who give feedback, advice and career coaching to help you understand why you may not be getting placements, how to improve and how to get your career to the next level no matter how successful you’ve been in the past.

Don’t forget to join our LinkedIn group for a more business focused angle on all things music.

Tip of the week – Don’t be a jaded artist – Music Xray is here to help

Posted by Mike McCready | March 30th, 2010 | No responses

Tip of the week – Don’t be a jaded artist – Music Xray is here to help

We get asked a lot how Music Xray is different from all the other services out there. We know what it’s like to be jaded. We started Music Xray to solve problems for artists. So, when we get asked how we’re different this is what we say:

Music Xray does not charge any membership fees.

We do not pre-screen – you submit directly to the people listed on the site. Music Xray does not take any cut of deals you do with industry professionals.

We go out to people in the industry who typically take song submissions and we ask them what problems we can help them solve that will make it worthwhile to give priority to submissions they receive via Music Xray. We give them an easy to use platform that makes receiving, managing, listening and providing feedback much easier than dealing with a stack of CDs or an inbox full of MP3’s. We also enable them to charge a submission fee. Sometimes they feel that’s necessary in order to keep submissions down to a manageable level. Sometimes it helps compensate them for their time and attention.

As our name suggests, We enable industry professionals to see inside your music. That’s why it’s important you fill out and display as many of the modules in your song presentation pack as possible.

Another difference is that we run a completely transparent platform – also as our name suggests. If you get bad service from a professional on our site or if they are unprofessional with you, you can go to their profile page on our site and rate them and leave comments for everyone to see.

Music Xray exists to reduce the time and money it would take most artists to connect directly with the people we make available at the click of the mouse and for a fraction of the cost. Our commitment to artists is on our site and reads:

In building Music Xray our intention has been, and it always will be, to solve marketplace problems for artists.
No dream vultures. We will not permit users of our Interaction Engine to peddle false hopes to artists.
We are incorporating numerous mechanisms to ensure transparency and to encourage artist feedback.
We believe we are democratizing the ability to reach the people that can either teach you something, and/or potentially help you gain access to mass-exposure opportunities.

If you find otherwise, contact us and we will fix the problem.

But don’t take our word for it. Join out Facebook group and ask other users about their experiences with Music Xray. There are >3,000 artists there. We’re nothing if not transparent. We’re not perfect and there are a lot of features we have yet to roll out but we’re working tirelessly to improve and to take all feedback into consideration to make a really great service.

Don’t forget to join our LinkedIn group for a more business focused angle on all things music.

What Does the Facebook Like Button Mean to a Music Artist

Posted by Mike McCready | March 26th, 2010 | No responses

Once you established yourself with a Twitter following, a Facebook Fan page base, are ton of friends on MySpace(yeah I know allot of you do not like

MySpace) and all of the other social networks you probably thought, ok, now I can take a break. Thanks to the team at Facebook the answer is probably

no. Now they came up with something called the Like Button. Yes, Like, as in I like this. It is a rather simple concept and fairly simple to implement.

Here is some information released by the Wall Street Journal:

“The idea is that other Web sites will drive traffic back to Facebook.com, and in turn receive traffic from Facebook. Other sites can also offer personalized

modules, telling individual users what their Facebook friends have done on the site, such as review a restaurant.”

“The new “Like” buttons transmit data about user activity back to Facebook. If they like a band, for example, a link to the band could appear in their

interests. Since advertisers can already target ads to users’ interests, the new buttons could give advertisers more data to target ads to, but Facebook

said it isn’t currently launching any new ad-targeting products in conjunction with the service.”

“For years, he said, the Silicon Valley company has focused on tying together people on the Web, mapping out who knows whom. Now, Facebook wants to

map out connections between people and their interests, gathering more explicit information about users’ favorites in order to deliver them a more

personalized experience on Facebook and on other sites. He called it “the most transformative thing we have ever done for the Web.””

So what does all of this mean to you as a music artist? Do you need to jump on the bandwagon? Well this is your call since in some people’s opinions this

is too early to tell what impact it will have on the music artist. It could be great for the artist since friends of friends will see that they like the same band,

song or singer. They will also be able to see what their friends like and check out the new artists as they are liked by others. It might also be used in the

case where if another band is targeting your fans their band could come up as page suggestion. Is this the new crowdsourcing for the music industry?

Again, it is too early to tell.

Since we are not a single band site, although we have tens of thousands of songs on our site, we decided to go for it. We have already implemented the

like button on all of our music submission opportunities for new music artists and we have also added this on the music artists’ song presentation package

along with implementing it into their comments section. You can take a look here for MIPs and here for music artists. One nice thing is in the comments box you can automatically link your

comments to your Facebook page. Be sure to scroll down to take a look. Now that is a pretty cool feature. You can take a look at some of the ways in

which we have implemented the button to get some ideas on how to make use of it on your website.

Whatever your choice is keep in mind that Facebook is outpacing everyone else so you should pay attention to what they are doing. Understanding how

this new feature will impact your band will be similar in some cases but yet there might be some slight differences depending on the music artist or band.

One of the best things to do is read up and see how others are making use of this feature

Tip of the week – More of what you should know about Music Xray

Posted by Mike McCready | March 23rd, 2010 | No responses

In the age of social media it’s not what you say about yourself. It’s what others say about you. While we’re far from perfect and still have a lot of features to roll out, we wanted to share some of the great things we’ve read recently:

“Music Xray is just an absolutely awesome concept, and I’ve used it extensively, and with good results! You can’t say that about many of the similar type of services/sites that’s for sure. Good on ya! =) I’ve spent a lot of money for ZERO in other situations, and I won’t name names here, but suffice it to say that my experience with Music Xray has nothing to compete with. You have blown them all out of the water and made room for the true artists and the people that want to find them. Again I thank you guys for all your very hard work and abilities at connecting. That’s truly the key, connecting.” – Paul Grenier an artist via our Facebook fan page. Hear his music here.

“[Music Xray is] purely professional, the way a real business platform should be run and it’s a service that actually works.

Instead of turning up your nose with a preconception that this is just another “big” idea with no results as with other “fly by night” internet companies, think again. In fact, Music Xray is one of the best business concepts for today’s musicians seeking help from today’s music industry.” – Posted by Michael J, an industry professional who uses Music Xray to source music for his “The Great Unknowns Presents” podcast which has over 50,000 subscribers.

Music Xray does not pre-screen. You get to submit and interact directly with the people listed on the site.

The following is our commitment to artists:

In building Music Xray our intention has been, and it always will be, to solve marketplace problems for artists.
No dream vultures. We will not permit professionals on our site to peddle false hopes.
We have incorporated numerous mechanisms to ensure transparency and to encourage artist feedback.
We believe we are democratizing the ability to reach the people that can either teach you something, and/or help you gain access to mass-exposure opportunities.
If you find otherwise, contact us and we will fix the problem.

Don’t forget to join our LinkedIn group for a more business focused angle on all things music.

Tip of the Week – What you should know about Music Xray

Posted by Mike McCready | March 16th, 2010 | No responses

Music Xray hosts the largest pool of opportunities for recorded music on the web.

Music Xray does not pre-screen. You get to submit and interact directly with the people listed on the site.

The following is our commitment to artists:

In building Music Xray our intention has been, and it always will be, to solve marketplace problems for artists.
No dream vultures. We will not professionals on our site to peddle false hopes.
We have incorporated numerous mechanisms to ensure transparency and to encourage artist feedback.
We believe we are democratizing the ability to reach the people that can either teach you something, and/or help you gain access to mass-exposure opportunities.
If you find otherwise, contact us and we will fix the problem.

Don’t forget to join our LinkedIn group for a more business focused angle on all things music.

Tip of the week – Join our LinkedIn Group for a more business focused angle on music industry networking

Posted by Mike McCready | March 9th, 2010 | No responses

Music Xray is where music and business meet. On our LinkedIn group we’ll post opportunities but we’ll also discuss how to best interact with the industry professionals you meet on Music Xray. Click here to see the group.