Posted by Mike McCready | May 21st, 2008 | No responses
More mainstream awareness for Platinum Blue!
On May 9, 2008 Platinum Blue’s Music Xray™ was a central part of the story line on the CBS television series Numb3rs. As we’ve seen before in the NBC series Studio 60: On The Sunset Strip, Platinum Blue makes for good and interesting drama. Music Xray is not always portrayed accurately but that’s part of the dramatization.
In this episode of Numb3rs (called “Pay To Play”), a music label president is paying radio stations to play songs from one of the artists signed to his label in spite of the fact the public isn’t buying while on the other hand he refuses to sign an artist whose Music Xray™ scores are very high. The label owner is even paying the radio stations not to play his songs. It results in murder and intrigue.
Thankfully, in this case fiction is stranger than truth. Click on the video below to see some scenes from the show.
Mike McCready is an entrepreneur at the crossroads of music and technology. He pioneered the introduction of Hit Song Science into the music industry and followed up with Music Xray, the company he co-founded and serves as CEO. His companies have been the subject of case studies at Harvard Business School, IESE and he frequently guest speaks at many of the top business schools around the world. He helps the music industry identify high potential songs and talent and helps musicians get deals, get fans, & get better: http://musicxray.com