Posted by Mike McCready | October 11th, 2012 | 1 Response
What if you lived across the street from most music industry decision makers and you could walk into their office at any time?
Due to the work we do here at Music Xray, for the first time in history, independent musicians now enjoy a level playing field in the recorded music industry. It actually is like living across the street from most music companies. It’s no longer about who you know or who you can get access to because you can now get access to just about anyone for only a few dollars – much less than it ever would have cost in the past no matter how you went about it.
But, that doesn’t mean the natural laws of success and failure have been altered. It’s about your talent, skill, and market appeal (or that of your music). But it’s also about the having your music heard by the right person at the right time. If you’re not keeping your music in front of the decision makers they’re never going to make the decision you want and you’ll simply be out-competed by those musicians who understand this.
Even those who had access in the past were rejected multiple times. Beatles manager Brian Epstein made numerous trips to London to visit record companies with the hope of securing a record contract, but was rejected by many, including Columbia, Decca, Pye, Philips, and Oriole.
If you’ve been rejected a few times, don’t despair. You need to keep trying, especially if the feedback you’ve been getting is positive.
In fact, if you have tracks you have not submitted to at least 5 industry opportunities, you don’t even know how your tracks are being perceived because you haven’t received your ratings.