Today’s Press Release: Audiosocket Partners With Music Xray To Increase Artist Exposure & Offer New Opportunities

Posted by Mike McCready | November 3rd, 2009 | No responses

New York / Seattle November 3, 2009

Audiosocket, a leading provider of pre-cleared independent music for licensing has partnered with Music Xray to increase the visibility of artists in its catalog as well as to enrich the data associated to each song, making it easier for Audiosocket clients to find the most appropriate music for their projects.

Audiosocket represents over 20,000 pre-cleared songs by over 1,100 artists. Music Xray provides rich song presentation packs that aggregate more data around each song than any other song hosting solution on the web. Audiosocket will export much of its catalog to Music Xray, creating a unique song presentation pack for each title. Audiosocket artists will then be able to fill in additional data fields (lyrics, bio, notes and metadata) as well as to track metrics and stats (Twitter mentions, blog mentions, P2P traders, Myspace views and comments).

Audiosocket plans to integrate the enhanced song data as well as the artist information into it’s own proprietary search engine and will at the same time expose its catalog to a wider audience due to the music being incorporated into Music Xray’s own search engine. Regardless of whether the music is found by interested licensees on Music Xray’s or Audiosocket’s search engines, commercial inquiries will be directed back to Audiosocket.

Additionally, Audiosocket artists will be able to use the resulting song presentation packs as media widgets to expand their marketing efforts across the web as well as to submit their songs to hundreds of mass exposure opportunities offered through Music Xray and to interact directly with top industry professionals who offer career coaching, mentoring and song critiques.

Jenn Miller, President of Audiosocket said, “This partnership makes our discovery process even smarter by enabling us to combine the extensive human tagging we do for each song to additional artist-added fields and the music intelligence technologies that Music Xray brings to the table.”

Mike McCready, CEO of Music Xray added, “We are excited to announce the first partnership of this kind with Audiosocket because they provide such a quality catalog which will be interesting to the hundreds of music industry professionals that use our site every day to interract directly with artists and to find songs for their projects. Music Xray is dedicated to making interactions between artists and industry professionals rewarding and that’s easy when you can start with great songs like those in the Audiosocket roster.”

About Audiosocket:

Audiosocket licenses the best independent music for placement in all types of media. Representing over 1500 artists and a 20,000 song catalog, Audiosocket constantly scouts cutting-edge artists in all genres. Audiosocket offers pre-cleared music and makes it discoverable through a fantastic interface. Some of Audiosocket’s recent placements include: Nickelodeon, McDonald’s, Warner Brothers, Universal, The Gap, ABC’s Lincoln Heights, Lost, Grey’s Anatomy, NBC’s Conan O’Brien, Lifetime, Urban Outfitters, Lucky Magazine, Solomon, Converse, Plum TV, and more. Audiosocket recently became a preferred music provider for MTV Networks (MTV, VH1, Nickelodeon, Comedy Central, etc), ABC and The Travel Channel, and are launching an iPhone app loaded with Audiosocket artists. While the Audiosocket home-base is in Seattle, there are also offices in LA, NY and New Orleans.

About Music Xray:

New York, NY based Music Xray (Platinum Blue Music Intelligence, Inc) connects artists directly with top music industry professionals and enables them to submit songs to hundreds of exposure opportunities. Songs are submitted to the industry as sleek song presentation packs that artists can also use to promote songs across the web. Additionally, the company is developing a music search engine that already helps song owners increase the searchability of their music.

Mike McCready is an entrepreneur at the crossroads of music and technology. He pioneered the introduction of Hit Song Science into the music industry and followed up with Music Xray, the company he co-founded and serves as CEO. His companies have been the subject of case studies at Harvard Business School, IESE and he frequently guest speaks at many of the top business schools around the world. He helps the music industry identify high potential songs and talent and helps musicians get deals, get fans, & get better: