Tip of the Week – Artists & MIPs Seeing S2O Pay Off
By now you’re probably aware of Music Xray’s new Song to Opportunity matching service that launched in beta in early June. If not, you can read about it here.
After several weeks of testing some results are starting to roll in. For example, industry professional Ken Spellman has recently added nine artists to his radio station’s playlist based on artists’ songs being matched to what Ken was seeking.
We’re gathering additional S2O success cases but initial indications are that industry professionals using S2O are getting much more relevant submissions and are indeed offering deals and granting exposure opportunities to Music Xray artists.
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