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Pandora vs. BMG’s Court Battle Reveals Long-Term Strategies, Licensing Aims

Posted by Mike McCready | February 17th, 2015 | No responses

billboard.com

 

A tale, told in the Manhattan court where BMI and Pandora are arguing their cases, illustrates perfectly the angles and lengths that these organizations are willing to go to prove a point. It also shows why the hot issue of whether publishers can withdraw their digital rights from the performance rights organizations’ (PROs) blanket licenses may be a good thing for the largest of music publishers, but not for smaller publishers.

It went something like this. When BMG Chrysalis withdrew from BMI on Jan.

Read more at billboard.com –

Mike McCready is an entrepreneur at the crossroads of music and technology. He pioneered the introduction of Hit Song Science into the music industry and followed up with Music Xray, the company he co-founded and serves as CEO. His companies have been the subject of case studies at Harvard Business School, IESE and he frequently guest speaks at many of the top business schools around the world. He helps the music industry identify high potential songs and talent and helps musicians get deals, get fans, & get better: http://musicxray.com