The Music Xray Blog
technology enhanced identification of high potential songs & talent
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Three Music Xray Songs Placed in Upcoming Spike Lee Movie

Posted by Mike McCready | September 20th, 2011 | 1 Response

 

Three songs were selected by Charlie Mac for the the new Spike Lee film called, “You’re Nobody ‘Til Somebody Kills You”!

It’s an action packed, gritty story of two New York City homicide detectives that are forced into the high-stakes world of the hip hop industry. A complex web of murder, sex, money and music unfolds as the homicide detectives track a serial killer with an appetite for some of hip hop’s biggest stars.

 

Read more success stories here.

What if you knew what the music industry hears and likes?

Posted by Mike McCready | September 15th, 2011 | 1 Response

 

What if you could know which new music is “trending” among top music industry A&R professionals?

How valuable would it be to your music business if you could see, in real time, which songs and acts are being heard and liked by your music industry peers?

If you are among the 1300 industry professionals who use Music Xray for free to conduct their A&R, you already have that information at your fingertips.

In the past 6 months over 3500 songs and acts have been selected for opportunities via Music Xray.

If you are an industry professional, consider opening a free Music Xray professional account. You’ll join the ranks of major and independent labels, Hollywood music supervisors, publishers, producers, radio stations and more…

Here are some of this afternoon’s top trending songs:

 

Psycho by Taylor Bright

See You Tonight by Kotadama

 

Carry The Weight by Krystale

 

Impossible by Diamante

 

Magical Night by Linda Basso

 

Invite the musicians you know before someone else does!

Posted by Mike McCready | September 13th, 2011 | No responses

 

 

You probably already know about Music Xray’s referral program where we pay you when people you refer to Music Xray conduct transactions.

 

Music Xray is growing quickly. Refer the musicians you know before someone else does.

Tracy Lawrence records and FOX Sports features a song discovered on Music Xray! Congratulations Justin Honaman!

Posted by Mike McCready | September 7th, 2011 | No responses

 

With over 3500 songs and acts selected for opportunities in the past 6 months, there are a lot of big ones to talk about including major label signings, major motion picture placements and even a few we’ve been told we can’t mention. But today we want to send a special congratulations to Justin Honaman.

Atlanta-based Honaman submitted his song “Saturday In The South” to Alex Torrez of Torrez Music Group in Nashville. Alex invited him to Music City to work on some rewrites and last year the song was used by CBS Sports as a lead in to SEC football games.

 

 

 

This year, the song has been re-recorded by mega-star Tracy Lawrence and picked up by FOX Sports. Here’s an excerpt from the official press release:

“Thirteen million football fans will soon hear a new theme from multi-platinum recording artist Tracy Lawrence as FOX Sports South and SportSouth launch their biggest college football kickoff campaign in the networks’ history, showcasing the song “Saturday In The South.”

Lawrence’s “Saturday In The South” debuts Thursday, September 1, and will be the music centerpiece for the FOX Sports and SportSouth college football campaigns. The networks will broadcast over 70 games from the SEC, ACC, Conference USA, Big 12 and Pac-12 and the weekly college football shows SEC Gridiron LIVE and The NEW College Football Show during the season.”

 

See the FOX Sports promo video by clicking here.

Be sure to check out some of the other success stories here.

Are you new to Music Xray? Click here to get the musician’s guide to Music Xray or click here to see a video explanation.

 

What Happens When Industry Professionals Don’t Respond?

Posted by Mike McCready | September 2nd, 2011 | No responses

 



When professionals don’t respond to their submissions (rare but it happens), Music Xray issues a refund and suspends the account of the industry professional.

We don’t like to do it and first, we do what we can to insure your music is heard. But, inactive professional accounts are not permitted on Music Xray.

And do we ever give the music professionals a second chance? Yes, but we are even more strict with them the second time around to ensure that your music is heard since that is our guarantee to you.

Music Xray matches your songs to industry opportunities for free. THEN, we give you direct access to the decision-makers behind each opportunity. THEN we GUARANTEE they listen and respond. No, seriously!

Posted by Mike McCready | September 2nd, 2011 | No responses


Did you read that headline? Do a double-take. It’s for real!

Accounts are free.

Actually, we give you $4 just for opening one.

Plus, we enable you to conduct a free focus group on one of your songs with up to 25 participants.

Plus, all the other great stuff on Music Xray, like getting directly in touch with the music industry decision-makers, getting deals and YOU KEEP ALL YOUR RIGHTS.

Yeah, it’s pretty awesome!

Get an email each week with new opportunities by signing up for free here.

Be sure to check out some of the success stories here, like the one from Solardaze, who has signed his third contract via Music Xray.

Are you new to Music Xray? Click here to get the musician’s guide to Music Xray or click here to see a video explanation.

The Music Xray Team

Posted by Mike McCready | August 10th, 2011 | No responses


Music Xray has been getting more widely known as we’ve just been on the cover of The Nashville Music Guide.

Given that I’m the co-founder & CEO as well as the public face, I get identified with the company. That’s my job but the differentiating value in Music Xray is an incredible team who are both good at their jobs and passionate about the work we do.

Music Xray is far from a one man show and is not just “my” company. The company is privately held by a cadre of the senior team, co-founder shareholders, professional investors and friends & family. Without their early faith in what we’re trying to achieve, Music Xray would not be possible.

Every day, CTO Jeff Durand and his team work to keep the site purring along while building out new features and keeping it all scalable. Bert Hartmann, our COO manages a very professional team of software testers and customer service & support staff. They are real assets at Music Xray.

-Mike

 

A new, interesting way to acquire fans and a way to get started

Posted by Mike McCready | August 8th, 2011 | 4 Responses

There are three things musicians can do online to advance their careers.

1. Get deals
2. Get fans
3. Get better

Music Xray is focused on helping you get deals and providing you access to people who can help you get better.

But getting fans? We think a lot about the challenge but Music Xray does not offer a solution beyond giving you an attractive way to present your music. So, we want to know, how do you identify likely fans and then engage them?

Do you use Headliner.fm? Do you use Jango radio? I like them and Music Xray has a relationship with both companies and we encourage you to use them. How about Fanbridge? Please share some of your experiences in the comments section of this post.

There’s another one we like and that we’ve been experimenting with and I encourage you to give it a shot and report back to the community. It’s called Music Connected Advertising (MCA).

The MCA service enables artists (as advertisers) to target (with an interactive ad) audiences of other artists that have fans that could also become their fans.

You following? Let’s say you think Coldplay’s fans would really be into your music. MCA let’s you create an online ad (really attractive ones) and then when people all over the Internet who are searching for Coldplay, already reading about Coldplay or have previously purchased or listened to Coldplay tracks will see your ad, hopefully click on it, hear some of your music and join your mail list or “like” you on Facebook etc.

In the past, digital advertising was reserved only for major label artists with massive promotional budgets. But now everyone can access this powerful promotional tool for a pretty fair price.

As I said, for the next few weeks, we are trying out MCA and wonder if you want to also.

Here’s the deal: You get 50% off the standard pricing and a free interactive ad (which they will create for you). The ad alone would cost you $1500 or more to build with a professional designer.

Here is what you get:

– 1 free interactive ad including a built in music player – 100,000 targeted ad impression (shown exclusively to people they know or are likely to like your music) – Complete analytics package (location of your fans, numbers of interactions, types of interactions, etc.)

– The cost is a very reasonable $600!

For everyone else, this package is priced at $1000 but we’d like to get a few of our artists using it and sharing their experiences.

All you need to provide is:

  • 1-5 images to use in the ad
  • One MP3
  • URL you want your fans to visit
  • It’s that simple. If you would like more information, please email: sales@injectmusic.com and mention the “Music Xray deal.” One of their campaign managers will be happy to explain the details.

    We think this is a great opportunity and hope you are able to take advantage of this.

    If you’re a musician, you need to know about BandMix

    Posted by Mike McCready | July 28th, 2011 | 8 Responses

    This week, the Music Xray community is going to hear me talking a lot about BandMix – and for good reason.

    The idea behind BandMix is pretty simple – like all good ideas. It’s classified ads for musicians – but on steroids. Need a new drummer? Put up an ad and all the drummers in your area will see it. Maybe you are a drummer and you want to find a band. BandMix will help you make that happen.

    But the steroids part comes from the email alerts you get periodically when new musicians in your local area join BandMix. I mean, even if you’re not looking for new band members or a new band to play in, don’t you want to know all the new musicians in your area – even if only for the networking advantages? Of course you do – especially if you’re serious about advancing your career.

    It’s free to join BandMix and in my opinion, it’s just one of the things you need to do to really be in the game. It’s just one of those sites musicians need to be on – kind of like Facebook.

    Lastly, but not least – BandMix is run by cool guys. I met with them a few weeks ago after having gotten in touch to learn more about the company. I was especially intrigued because the site grew organically over time and never really just “burst” onto the scene. Bust they have hundreds of thousands of members. It turns out the founders, David and Robert were just smart diligent entrepreneurs with a real love of music and musicians.

    Anyway, Music Xray is entering into a partnership with BandMix because the partnership makes sense and because the value they provide musicians is real, efficient and necessary. BandMix is an example of how the music industry is harnessing new technology and the fact we are all now interconnected to benefit musicians and the entire ecosystem.

    Open an account at BandMix and you’ll see what I mean.

    How Music Xray Strives to Protect Musicians Who Play by the Rules From Those Who Don’t

    Posted by Mike McCready | July 26th, 2011 | 1 Response

    Musicians need help we get it!

    We have been here before too. Yes, it is hard for artists to make a living!

    I was a hungry musician myself at one time and I was willing to do whatever it took to get in front of the right ears. I had to hustle, cold contact tons of people and find someone who could get me listened to by the people at the top. It paid off too because I eventually got signed. For me, those times were the 90’s. Musicians had to do that for the first decade of the 2000’s too. But not anymore.

    Music Xray guarantees musicians get heard by the professionals they submit music to and they get a response for every submission the moment it is heard.

    Yes, it costs them a few bucks. It’s part of what enables Music Xray to get results. However, we have recently had a few industry professionals ask to be removed from the site because some musicians are trying to save some money by directly contacting the labels or the professionals via email, LinkedIn, Facebook… you name it. Other professionals have asked to have their identities masked.

    This is damaging for everyone. It makes it more difficult for us to offer a service that enables industry professionals a better set of A&R tools and it could cause things to revert to the way they were before, when you didn’t know who was seeking songs and talent and if you did, you couldn’t directly reach them.

    Frankly, musicians who don’t feel confident enough in their music to spend a few bucks submitting it with the guarantee it will be heard, probably have music that doesn’t make the grade anyway. Part of the function of the submission fee is to reduce the load on the professionals. Additionally, the musicians who don’t value the work we’re doing for them (uncovering the opportunities and convincing professionals who used to have a closed door policy to open their doors – not to mention the technology architecture that goes into the site) and instead want to circumvent Music Xray, can’t possibly get upset at the people who think they should not have to pay musicians for their art. It’s sort of the same.

    We got in this business to help create a better way for us all.

     

    What will we do with all of you bad guys?

    What will we do with all of the bad guys?

    We are thinking about this issue, communicating with the professionals on the site to come up with ways to handle this – such as have them simply forward unsolicited emails and the names of musicians who are causing this issue. Perhaps we will ban them from the site. Perhaps we will create a wall of shame on the site and make some folks famous in ways they probably won’t appreciate. But we will definitely handle this problem.

     

    Please keep in mind, there are many many musicians who use Music Xray in legitimate ways and play by the rules. We work to keep fees very low and we want to help as many musicians as we can. We are in this for the love of music not the love of money and we will do everything we can to prevent the few from ruining it for the many and to protect a system that is working for most. You have our word.

    Here’s to great music and to an open, transparent way of getting it to the ears of professionals who have real commercial and exposure opportunities for it!!

    Mike McCready

    Co-founder & CEO Music Xray