Archive for the ‘News’ Category
We thought some of our users would find this helpful. See the key for each item below the graphic:
A. The number of professionals who have heard and rated this song (at least 5 professionals rate the song upon your first submission – serious professionals from among our over 1500 professional users currently seeking songs and talent, so if the song blows one of them away, a deal or relationship may ensue and often does).
B. The average of the ratings received from industry professionals.
C. Where the song stands among all other songs that have been rated on Music Xray (hundreds of thousands).
D. The percentage of potential fans who after hearing the song for the first time became a direct fan (which provides that fan’s email address and Facebook profile link to the musician). As part of your first transaction with us, we send the song to a pool of 20 potential fans we’ve identified based on the fan’s music taste. We have a pool of tens of thousands of fans (and growing fast) who have signed up on Music Xray to discover new bands and songs.
E. Typically, we target potential fans from that pool for you (when there’s a match between the song and the fan’s taste profile) for $0.33 per fan. If 100% of those fans convert to direct fans of yours, the cost per acquired fan would be $0.33, but at a 35% conversion rate, that cost is $0.92 per acquired fan. A 35% conversion rate is not bad at all! The cost reflected here is what real contactable fans will likely cost you if you were to continue targeting fans on Music Xray. It’s up to you to decide what is acceptable to pay per acquired fan, based on your ability to monetize their fan base.
F. Based on the information in A. B. C. D. & E., we tell you how any submissions you will likely need to make before the song is statistically likely to land a deal on the site.
G. Based on the information in A. B. C. D. & E., we provide recommended next steps for submissions to opportunities and the industry professionals behind them. If the results are not encouraging, we recommend not to submit the song to further opportunities and sometimes we recommend you get song help improving the song. We make many top industry professionals on the site available to offer song critiques and career coaching.
H. Based on the information in A. B. C. D. & E., we provide recommended next steps for fan acquisition. If the data is not encouraging, we often recommend not continuing using the song to acquire fans.
I. This is the song activity chart that tells you what is happening with your song on the site at any time. Did you acquire a new fan? Was your song heard by an industry professional? Was your song displayed in a search result etc.
Learn more about Diagnostics here.
Learn why we created Diagnostics here.
Music Xray will begin publishing some fun facts about the characteristics of what some of the music industry searches for each week. It’s interesting to observe as both topical and musical characteristics evolve from week to week. It will look something like this. Would you find this interesting? If you have music that matches any of these queries, it might be a good time to get your music into Music Xray’s search engine. It’s free.
Learn about Music Xray’s music search engine here:
Today Music Xray announces a quiet little initiative we’ve been working on and we’re calling it “Marketplace“.
What better resources than some of the industry’s most accomplished professionals? As long as we’ve got them engaged on the site (and since we sorta have their direct email addresses , we thought we’d reach out and coerce them to offer you their services at steeply discounted prices.
Once they agreed, we promised not to release the data we’ve collelcted on their true personal music taste. So, you get the discounts and they avoid public shame. Let’s just say Wang Chung are a lot more popular than anyone would have expected.
Here are some from the first batch. Each opportunity has limited slots. Get ‘em while they’re hot!
New teaser from the private auditions for The Voice, brought to you by Music Xray, SoundCloud, and The Jimmy Lloyd Songwriter Showcase
Hello again from New York,
As you may know, Music Xray, SoundCloud, & The Jimmy Lloyd Songwriter showcase selected a number of artists to have private auditions for the NBC hit show, The Voice.
After the auditions, a few of the very talented vocalists stopped by the Music Xray offices here in New York to talk to us about their experience. Jimmy Lloyd himself was on hand to conduct the interviews. This is just a little teaser. More to come soon!
Once you begin accumulating fans you can contact, you need to start thinking about how to best manage those fans, keep them engaged, and monetize them (earn money). In the end, it’s your fan base that sustains you, enables you to earn a living from you music, and who propel you to the next level.
The best way to monetize and manage your fan base can differ a lot depending what kind of artist you are and the relationship you want to have with those who love your music. There is no “one size fits all” method, so for the time being, we’re simply going to link to some good resources we’ve found:
Proper email etiquette for communicating with your fans.
Don’t think of your fans as simply a list of email addresses.
Get your 1000 true fans.
Sometimes Facebook does not have enough information about your music tastes for us to be able to know which music we should send you. When that happens, fans can enter their taste information manually (and change it as often as they please).
To do so, please follow the information in this short instructional video: