Archive

Managing & monetizing your fan base

Posted by Mike McCready | February 23rd, 2013 | 72 Responses

Once you begin accumulating fans you can contact, you need to start thinking about how to best manage those fans, keep them engaged, and monetize them (earn money). In the end, it’s your fan base that sustains you, enables you to earn a living from you music, and who propel you to the next level.

The best way to monetize and manage your fan base can differ a lot depending what kind of artist you are and the relationship you want to have with those who love your music. There is no “one size fits all” method, so for the time being, we’re simply going to link to some good resources we’ve found:

Proper email etiquette for communicating with your fans.

Don’t think of your fans as simply a list of email addresses.

Get your 1000 true fans.

A little more about fees on Music Xray

Posted by Mike McCready | February 11th, 2013 | No responses

Want to get a quick overview of the fees artists pay on Music Xray? Here’s the scoop:

A 45 second introduction to Music Xray Diagnostics

Posted by Mike McCready | February 11th, 2013 | 2 Responses

Want to get a preliminary glimpse of Diagnostics? Here’s the scoop:

How is Music Xray different?

Posted by Mike McCready | February 7th, 2013 | 3 Responses

Sometimes people want to how Music Xray is different from other companies. Here’s the scoop:

Why songwriters & musicians pay Music Xray

Posted by Mike McCready | February 7th, 2013 | 4 Responses

Sometimes people want to understand why Music Xray’s business model works the way it does. We wanted to give you a thoughtful reply: