Archive for March, 2011
Music Xray is featuring a submission and a free focus group when you open an account (which is also free, by the way).
When you open an account on Music Xray, you are automatically given a free credit (plus a free focus group worth $25 for your music). Your credit makes any one of these submission opportunities completely free! Be sure to scroll all the way through. There are three pages of them.
As a former struggling musician who saved up every time I had to buy guitar strings, I get that the term “starving artist” didn’t coin itself. So, that begs the question; why would I start a business that requires artists to pay for yet one more thing?
The truth is, we tried making the service completely free and figured we’d find one way or another to keep the lights on like so many web based businesses. But early on, we realized it wasn’t working. The industry professionals were overwhelmed, couldn’t keep up with their submissions and stopped logging in. Without the professionals on the site taking submissions all we had was another artist-facing website that couldn’t fulfill its promises.
I’d rather eat poo than be the operator of one of those sites!
We soon figured out that charging a small fee ($4) tended to keep the riff raff out. Those who were unwilling to invest a little bit of change in getting their music heard by industry decision-makers also seemed to be the ones jamming up the system for everyone else. Suddenly, the industry professionals were engaged again. Yes, they were getting fewer submissions but the quality of the submissions was higher. We then enabled the industry professionals to increase or decrease the fee as needed to regulate the inflow of submissions. If they were receiving too many songs, they could increase the fee to slow things down.
The fees are usually pretty reasonable. Not unlike the amount you’d spend sending a CD and presentation kit through the mail in the old days (and never hearing back or even knowing that it arrived). On Music Xray, in exchange for your coin you are guaranteed that the professional listens and provides feedback. Even in the case of rejection you are told why.
Our job here at Music Xray is to keep the industry professionals engaged and interested so that the doors of opportunity remain open and the business is more about how good you are and less about who you know. Charities
The fees collected on Music Xray keep our lights on and perhaps enable some of the professionals to afford an extra drink or two (and who wouldn’t buy someone a drink in exchange for some professional attention to their music?). None of the professionals sees Music Xray submission fees as a primary source of income. It’s extra pocket change at best and many of them funnel the money to various charities we have on the site like Save The Children Fund, Musicares, Songs of Love and others. I bet you didn’t know that.
This isn’t new. We’ve been enabling industry professionals to divert their money to charity for over a year. Honestly, not all of them send their money to charities. In fact, a lot don’t but we’re seeing increasing numbers of them do it. At some point we may display a badge on the profile pages of those that send their fees to charity. For now, we just quietly suggest it as an option and it seems to be working.
I just thought this was all worth explaining.
Read more & comment See how to reach top industry pros for free
If you have an account of any type on Music Xray, you have an affiliate code. Log in, go to your account settings and you will see your affiliate code on the right side of the page.
If you add your affiliate code to the end of any Music Xray URL, anyone who clicks on it will be tracked as having reached Music Xray through you. Even if they leave the site without signing up and then come back a month later, they will still be tagged as someone you referred. You get paid 15% of our margin for every transaction the person you referred conducts on Music Xray – FOREVER. Not just the first transaction but rather every transaction for as long as they have an account on the site.
Your earnings are reflected in your account balance which you’ll see on your dashboard when logged in.
If you don’t want to bother customizing an email and tacking your affiliate ID on the end of URLs, you can just click one of the buttons within your account to invite artists, fans or industry professionals and an email is automatically sent to them with your affiliate ID already included. BUT, if you want to do it, it works like this (see below for ideas on how to most effectively use affiliate ID’s):
Grab any URL from the site that you think someone might be interested in. For example, let’s say you know someone who might have a perfect song for Trace Adkins. At the time of this writing, Torrez Music Group is conducting a search for such a song and the drop box is found at this URL: http://www.musicxray.com/profiles/626. HOWEVER, if you want to get credit for sending someone to that URL, you should tack your affiliate code onto the end of it and instead send them a URL that looks like this:
Be sure to use your own affiliate code and not mine or I’ll get the credit instead of you. Also, notice that between the end of the URL and your affiliate code you have to put “?afid=”. That’s just telling our system that the numbers that follow are the affiliate code and not something else. You can see how that’s explained on your settings page and in the image above.
Also, note that you do not have to send people long ugly URLs. You can simply embed that long URL into a link like in the following example:
Hey Bill, I saw that Trace Adkins is seeking music and I thought you might want to send him one of your songs. Click here.
You will notice that the link I embedded in the words “click here” includes my affiliate code.
Here are some other ideas for how you can make this work for you.
Send your contacts to the special offer page
If you’d just like to get people started on Music Xray you can simply send them to the special offer page located here: http://www.musicxray.com/new-artist-account (just be sure to tack your affiliate code on the end of that URL and you’re good to go. You’ll notice that we have a no-brainer deal for anyone considering starting with Music Xray. All new accounts get:
- Free Uploading and/or importing of all their original music.
- Free matching of their songs to real industry opportunities.
- A free focus group on their music (we will pay up to 25 respondents for feedback on their music).
- A free $8 credit to get them started (enough for two submissions to major labels).
- Guaranteed feedback on every submission.
- Guaranteed response time or their money back.
Start your own newsletter
Feel free to start your own weekly (monthly, daily, whatever) music opportunity newsletter and send it to musicians you know, post to your MySpace or Facebook accounts and whatnot.
Post opportunities on your blog, band site, Facebook, tweet them or post them in the comments section of sites you visit (when relevant)
If you have a site with decent traffic and you’d like us to curate a special rss feed of opportunities with your affiliate link already embedded, we can do so. Just contact us at firstname.lastname@example.org and we’ll get you started.
Have Music Xray send a fancy schmancy email to your contacts
If you have more than 500 contacts you’d like to tell about Music Xray, we can create a special and very professional email for you with a selection of some of the most attractive opportunities together with a special offer for those just creating new accounts now. That email might look something like this (but it would have your affiliate code embedded into all the links).
Get started using your affiliate codes now!
Music Xray has given everyone the ability to conduct a free focus group on your music. We pay 25 randomly selected music fans to listen to your song and provide some feedback.
You can also interact with other Music Xray users to exchange information and experiences to help you use Music Xray to its full potential.
Visit our Facebook page click the “Like” button once you’re there..